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I Dolci di Flavio Federico and Glamour Magazine partnership

To celebrate the tropical theme of Glamour magazine’s September issue, I Dolci di Flavio Federico created exclusive macaroons inspired by Brazilian culture, with flavours such as “lime caipirinha”, and “butiá (fruit from the South of the country) caipirinha”. The Glamour macaroons were introduced to the editorial team by Chef Flavio Federico during a tasting afternoon and sent to the magazine’s VIP mailing list. Not only an impressive buzz was generated throughout social networks with the hashtag #macaronglamour, but also stories were published in print and online. The idea and coordination of the project was entire responsibility of StandPress.

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